Posted on 08 Apr '16
The use of print in the marketing mix is certainly on the rise.
Whether you are using print for direct mail, handing out leaflets on the high street or need in-store promotional materials, leaflets have long been the backbone of business advertising. They’re a cost effective and versatile way of communicating with an audience.
Some small business owners however, do not have the budget to employ a freelancer or agency to create their designs and many now have the ability and software to generate their own print ready artwork.